Niche marketing is a way to market your product to people who would be interested. But people who do niche marketing, think that they should market their product in order to make money. That is wrong. Niche marketing shouldn’t be about your product. It should be about you.

The right way to niche market is to sell yourself, not your product. You have to contribute to your niche. Be a master of what your selling, and contribute! Contribution is key to niche marketing. Show them free stuff, and reliable websites. When they realize that your a person that they can go to, that is where the money is going to be made.

Market yourself in your niche. So how can you do this on myspace? Simple. Very simple. Myspace makes just way too simple. They put their niches in something called groups. You click on groups and find a group that you think would be your best possible pool of prospects. I suggest that you make a list of the 10 groups that you think would be your best market place. Make sure that your group has a fair amount of people.

Once you’ve found your 10 groups, join them and begin talking. Create discussions about a major problem in the industry. So let’s say that you joined a poker group, type a bulletin and write about how to tell someone is lying. When people read it, they’ll start talking about. It doesn’t matter if you get positive or negative feedback on your bulletin. Just as long as you’re getting noticed. Get noticed and people will start networking with you. And once they realize that your a valuable source, they’ll buy your products. But don’t push your products onto them! That’s bad! If they ask where they should buy something, then can you tell them about your product! Now you just made a sale!

Use this marketing tactic and other internet marketing techniques and your profit will surely increase! I promise! SEE YOU AT THE TOP!

Looking for some great internet marketing tactics? Don’t worry, I’ve got some great ones, check out my free website at www.squidoo.com/online-marketing-1

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Do you publish articles online to increase your web presence? If so, I have some hard-earned lessons you’ll find helpful.

First, I have to get something out of the way. Now I don’t say this to brag or boast. I say it because it’s entirely relevant to this article. As of this writing, I’ve published hundreds of articles through several distribution channels such as EzineArticles.com.

These articles have generated thousands of backlinks to my various websites. Combined, they’ve earned over 93,000 page views. And they’ve landed on websites ranging from Lycos to the National Associate of Realtors.

Why do I tell you all this? Because along the way, I’ve learned some article marketing lessons you might find helpful.

Lesson #1 - Put Quality Before Quantity
Poorly written articles don’t make it very far online. If you start pumping articles through the article directories without giving them the attention they deserve, you’ll be in for some disappointing results. You won’t get very many page views, you won’t get much exposure, and you won’t generate many backlinks to your website or blog.

On the other hand, if you take the time to craft an article that’s helpful, well-written, interesting and engaging, it will travel far online. Here’s an example:

I was checking my backlinks one day, and I found that one of my articles had been published on a top-level directory of Lycos.com (with a direct link to my website). If I asked Lycos to link to my site, they probably would’ve ignored me. But because they enjoyed my article, they published it and linked to me without me having to ask them.

Lesson #2 - Create an Interesting Title
Comparing the stats on more than 100 articles can reveal a lot. You can scan through the page views and see which articles get the most readership. After a while, patterns emerge. My most successful article titles have had the following things in common:

* They were written to pique the reader’s curiosity
* They were specific, often using numbers (like this article)
* They identified the audience in some way
* They often used “how to” statements
* They promised value and benefit

Lesson #3 - Avoid Sensationalism in Your Titles
As an experiment, I once wrote two articles about the mortgage loan process. The articles were similar in content. Both offered helpful information in step-by-step format. Both were factual and accurate. And in my opinion, both were well-written.

But the titles were different. One title was straightforward and specific: “Mortgage Loans 101 - How to Prepare for Closing Costs.” The other title was a little more over the top: “Your Credit Report - The Most Helpful Article You’ll Ever Read.”

The straightforward “How to” title generated five times as many page views as the sensationalistic title. As a result, it got published a lot more. Straightforward, specific titles that promise to help the reader perform better than grandiose titles.

Lesson #4 - Organize Your Article Well
This lesson comes from being a publisher as well as a writer. I’ve built several content websites, and in the process I’ve screened thousands of articles, looking for quality work to publish.

Once I find an article that matches my topical needs, I look at the article’s organization. Is it laid out in a logical way, or is it all over the place? I know from experience that if the ideas within an article are well-organized, the writer’s mind is well-organized as well. So an organized article usually indicates a quality article.

Lesson #5 - Outline Before You Write
Creating an outline will help immensely as you sit down to write the first draft of your article. Your outline doesn’t have to be complex. Forget about those Roman numerals from English Composition 101. All you really need to do is plan how you want to begin, what points you want to cover, and how you want to end the article.

When writing, there’s a tendency to wander off track. An outline will help you stay on task. Remember, publishers will be more inclined to republish your article if it’s well-written, and organization is a big part of “well-written.”

Lesson #6 - Write for the Web
Your articles will travel farther if they’re formatted for easy online reading. This means offering an advanced summary or introduction, using plenty of headers and bullet points, and keeping paragraphs reasonably short (3 - 7 lines).

As a publisher, I can’t tell you how many articles I’ve passed up because they contained huge, dense blocks of text with few paragraph breaks.

Lesson #7 - You Have to Give to Get
Some people say you should hold back in your articles, that you don’t want to give away too much “meat” for free. “Just touch on the topic,” these people will tell you, “and then direct readers to a website where they can get the real nuts-and-bolts.”

Forget that notion. Articles without substance have no business being published online. They certainly won’t make it very far. If you’re concerned about “giving away the farm,” then take one piece of your topic and cover it completely. Then point the reader to your website where they can learn more (or download your e-book, or sign up for your newsletter, etc.).

Conclusion
I hope you take at least one useful tip away from this article. If you do, and if you continue to put a lot of effort into your article publishing efforts, there’s no limit to what you can achieve. Be the best in your field. Be an expert. Publish quality material. Care about your articles. The rewards will come soon enough. I promise.

* Copyright 2006, Brandon Cornett. You may republish this article online provided you keep the byline, the author’s note, and the active hyperlinks.

Additional Resources
Brandon Cornett is the author of the “Agent’s Guide to Search Engine Visibility,” available for immediate download at ArmingYourFarming.com. Learn to practice real estate search engine optimization the right way. Download your guide today at: www.armingyourfarming.com/search

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The wonderful thing about writing an expert article is simply that I can project what I think about any given topic for which I have experience.
Strangely this freedom may actually conflict with someone else who may have an opinion that varies from mine.

Does this divergence of opinion make one individual superior to another? Probably not, but it does point out one very telling feature. You see life’s experiences are designed to be very personal so when I dispense advice on Internet marketing it is done so based on my own experience and the results I discovered most useful in light of that experience.

This can be a bit like reading parenting books; not everyone agrees and not every suggestion will work for every parent. The same is true with advice given about using the Internet to facilitate a business venture. Ideas expressed in an article such as this one are simply the result of personal success stories that may not match up with your experience. That alone does not invalidate the information it simply means experience is an excellent teacher.

With that backdrop in mind let me list a few things I believe are essential to solid online business.

1. Your website sets the stage for all future business. There are some online businesses that treat their website as an afterthought. Without a properly designed and Search Engine friendly website you may begin with a faulty online business foundation.

2. Content should always be the blanket covering the foundation. Without the building blocks of keyword infused content you stand little chance of improving site rankings in search engines.

3. Use marketing strategies liberally. Some of the marketing strategies that may prove most useful are list building and traffic building. These strategies are made possible as online business owners develop the next tier of tools to facilitate marketing.

4. Use the tools of marketing. By using tools like social media, blogs, forums, ezines and email marketing you can improve your ability to conducting meaningful list building and traffic building objectives.

This may be an overly simplistic approach to building an online business. Develop the website foundation, build on that foundation with SEO strategies and use to the tools of marketing to both build your website and invite others to patronize your online store.

The growth of your online business is important to you so make sure to involve yourself in the groundwork and development of your business.

You will have many options when it comes to web development and design, but from a personal point of view I recommend web builder technology. This is a low cost hands on method of making sure your website contains the foundation you really need. Compared to other options web builder technology provides an ease of development with the immediacy of change when YOU want - not when the Webmaster finds the time to do it.

Your experiences in online retail will provide you with your own set of experience that you can pass on to others to help them in the development of their own dream.
by Scott Lindsay

MAKE A WEBSITE in minutes with HighPowerSites.com or BUILD A WEBSITE with BuildAGreatSite.com. Start a HOME BUSINESS and RESELL EBOOKS at BooksWealth.com.

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